Sports 1140: The 411
THE FORMAT:
Sports 1140 KHTK is Sacramento's Sports and Entertainment station!
Sports 1140 has been the flagship station of your Sacramento Kings for more than a decade. Sports 1140 also brings you live coverage of Oakland Raiders football; Sacramento Monarchs Basketball; Major League Baseball; the NFL; major NASCAR and IRL racing events; UC Davis Football and Basketball. Plus, KHTK's lineup of entertaining, controversial talk show hosts is the most dominant in Northern California: The Rise Guys in the morning; Jim Rome and "Mike O Meara" middays; Grant Napear and Mike Lamb afternoons; and Carmichael Dave at night! Combining
breaking sports stories and newsmaker interviews with opinion, conversation and
laughter has made KHTK America's
top-rated sports station year after year.
THE SIGNAL:
50,000 Watts, at 1140 on your AM dial 24 hours day.
THE PROMOTIONS:
KHTK is known for its wacky but skillfully targeted promotions, perfectly suited to their adult (predominantly) male audience:
- 17,000 raving fans filled ARCO Arena for "Jim Rome's World Tour Stop," at the time the most successful such event ever.
- The annual "Big Game Party," featuring giant HDTV screens, gorgeous ladies to entertain patrons, and comfortable sofa seating for hundreds of football fans!
- Celebrity golf events; live event contest tie-ins; and the daily "Prize Locker."
Advertisers can join in the fun and market to this affluent, loyal listener base by sponsoring station-supported events; providing prizes for contesting; or offering venues to host station functions.
COMMITMENT TO THE COMMUNITY:
KHTK goes to bat for local kids. In fact, the charity of choice for this rough and tumble radio station happens to be River Oaks Center for Children. We also provide airtime each week to community groups and agencies that are doing great work in our Northern California communities.
